By the end of this course, you will have your first major ad campaign launched into the world with the confidence it takes to make your ads even more successful over time.
You may be tech-savvy, but this ads business is overwhelming. Like, you're-about-to-quit-and-run-screaming-back-to-your-crappy-9-to-5 overwhelming.
You Just Want To Place An Ad. That's It.
You have a burning passion to get your amazing, world-changing online business out there, and you know Facebook/Instagram ads can help you do it.
So you boost a post. No results.
You try again.
You get a bunch of likes, but no sales. And the comments all seem to be in... Russian?
OK, OK. You finally admit that you probably don't know what you're doing.
So You Look Up Tutorials.
You find some outdated YouTube videos, which are of no help whatsoever.
You try Facebook's Blueprint training, but who TF is Jasper's Market and how is any of this relevant to your online business?
You buy a course that is 100 hours long, but they're teaching you how to be an expert at Facebook ads... and you'd rather eat nails than be an expert at Facebook ads. Plus, your back end doesn't look like any of the tutorials they have.
You thought you were pretty good at technology, but this is a whole new level of bonkers.
So You Search Around To Have Someone Else Do It For You.
Trouble is, that agency just quoted you an astronomical amount of money you don't have to build your "funnel," whatever that means. You are bootstrapping your online business right now, not building a stadium, ferchrissakes.
Whatever. You know you could do it. You just need some guidance.
You need a course to help keep it simple. To show you the things you need to know and ignore all the things you don't need to know. A course that can make sure you're doing it right.
The Do-The-Thing Facebook and Instagram Ads Course.
This program includes five modules of digestible tutorials that will get you the confidence to take control of marketing your business.
The ad techniques you will learn have given some of my clients 3x their return on investment — and some ad sets as high as 30x.
You will get clear, straight-forward instructions on how to manage the Facebooks ads platform to make more money with your services and share your offering to the world.
Your training comes with easy-to-follow video tutorials, worksheets and calculators, and you will have access to every update as long as you are a member in good standing.
With this course, you won't need to hire expensive agencies again. Think of the return on investment you'll receive when you have the confidence to run your own Facebook & Instagram ads.
Here's what we will be covering in the six modules:
We will learn what this funny funnels business is, what retargeting is and why it's the number one thing most people get wrong, and which strategy would work best for your particular business.
I'll show you how to install the Facebook pixel into your website (you'll definitely want to do this before you spend a penny on ads), plus all other technical setup details you'll need to launch.
The most common question I get is, who do I target? We'll go over exactly who to target and when, plus some extra features like lookalike audiences that you may not know about.
Certain words and images just plain work better with Facebook and Instagram ads. Plus, certain businesses will benefit a whole bunch with video. We'll go over what works and what doesn't before you hit that publish button.
Once you run your ad, we'll take a look at the results, and I'll tell you the numbers that matter and what you can safely ignore. Then I'll guide you through next steps so you can use your new advertising skills into the future. You’ll have access to one of my super-secret spreadsheets that I use to plan a future budget.
▶ Get low-cost training and get your first major ad campaign up and running fast
▶ See your return on investment spike without having to hire an expensive ad agency
▶ Have more control on your marketing direction
▶ Make more money with your services
▶ Find the exact perfect audience for your offering
BUST THROUGH YOUR STUCKNESS: No watching 100 hours of stupid tutorials. I will teach you everything you need to know, and nothing you don't need to know, in just 5 modules.
You will walk away with clarity, confidence and excitement to show your offer to the world. Finally.
If this is you...
It's a great fit for:
...and anyone who trades their knowledge and talents for money.
It's not perfect for:
...not that I don't love you all, but these business types require extra strategy that we will not cover in this program.
Hi, I'm Suzanne. I've helped hundreds of clients wrap their heads around the Facebook and Instagram ads platform. I've heard all the stories. And I've got so fed up with the traditional way of teaching advertising that I did something about it and made this course.
As a Facebook and Instagram advertising specialist, I've seen too many of my clients come to me with horror stories — spending thousands on an agency with zero results, then trying to do it themselves with no guidance and flushing even more money down the toilet.
I love empowering my clients to take charge of their own marketing, so I looked for the ideal course that was up to date and can teach the fundamentals without overwhelming people. But it seems like a lot of offerings out there are outdated — even Facebook's own Blueprint training is outdated.
So I decided to create the perfect crash course.
I know people learn best when they are actually doing the work, on a project they care passionately about, like, I dunno, their own business.
And I know from experience that, while there are certain concepts that can be taught in a tutorial, actually doing the thing is the most important thing.
That's what I created the course to walk you through that thing.
Here's what some of my clients are saying about me...
"...helped me uncover the secrets..."
“Suzanne is a very knowledgeable marketing guru who makes marketing accessible to musicians, event organizers and more. She has helped me uncover the secrets of Facebook and Instagram marketing and is a friendly and upbeat person to speak with. If you're looking for that "ah-hah!" moment in cracking the social media marketing code, I highly recommend Suzanne.”
"...more people signing up to our mailing list..."
“Suzanne was SO helpful to us. We had been trying to boost our posts on Facebook to reach more people, but we really had no idea what we were doing. Every time we tried to learn more about effective Facebook ads, our eyes would roll in the backs of our heads. Not a pretty sight. Suzanne actually digs this stuff! And she's super great at it. Right after started to work with Suzanne, we started getting more people signing up to our mailing list. Suzanne is easy to work with, knows her stuff, and gets results. What more could you ask for? Oh, and she's not super market-y: She's grounded and real. Also a big plus for creatives like us. Highly recommend!”
"...thrilled to be seeing as little as $0.02 per click..."
“Thank you, Suzanne, for the highly actionable instruction and advice on targeting ads and building ad-audiences on Facebook. In terms of developing traffic for a public-interest news website, we were thrilled to be seeing as little as $0.02 per click for traffic direct to our website. We greatly value your insight!”
"...an absolute pleasure..."
“I would recommend Suzanne for Facebook and Instagram advertising again and again. Not only does she know her stuff when it comes to the inner workings of the ad platform, but she is an absolute pleasure to work with. We have worked closely together in my agency and I always think to myself how lucky her clients are to have someone like her on their side.”
"...no one I know is more knowledgeable..."
I have sent dozens of clients to Suzanne – and many more members of the community I started for social entrepreneurs have used her. When it comes to Facebook ads, no one I know is more knowledgeable, reliable and accessible. I can’t recommend her any more highly!
I would normally charge $1200 for this training one-on-one.
Today's Price: $79/month.
Get results without the cost of a big agency. Take control of your own business' destiny.
Do The Thing now.